• Layne Beachley AO

    7x World Surfing Champion & Mental Wellness Advocate:

    An iconic figure in the world of surfing, Layne brings her unique insights to Awake Academy. As a 7-time World Surfing champion, she knows the importance of mental resilience, determination, and overcoming challenges. Her journey from adversity to greatness has inspired her to guide others on their path to authenticity and empowerment.

  • Tess Brouwer

    CEO of Awake Academy, Practitioner of Positive Psychology & Wellbeing:

    Tess Brouwer, a corporate athlete and mental wellness mentor, complements Layne’s expertise with her deep understanding of corporate dynamics and mental wellbeing. With a background in rebuilding her life from a life changing spinal cord and brain injury plus her extensive experience as a senior executive, Tess specialises in fostering resilience, mental fitness, and effective communication within corporate and home environments.

The Wake Up Ethos

At the heart of everything we do lies a simple yet powerful belief: true vitality comes from balance. The Wake Up ethos isn't just about creating another supplement—it's about pioneering a new approach to wellness that honours both ancient wisdom and modern science.

Our philosophy is built on the understanding that your mind and body aren't separate entities—they're interconnected systems that thrive when supported holistically. While others focus on masking fatigue with stimulants, we've crafted a formula that nurtures your natural energy pathways.

The Wake Up ethos embraces the complementary powers of Eastern and Western traditions. We've thoughtfully combined ingredients that Chinese medicine has used for centuries to tonify qi with Western adaptogens that help your body navigate stress with grace. This isn't random—it's intentional fusion of time-tested approaches that support your complete wellbeing.

We believe in working with your body's inherent intelligence, not overriding it. That's why our formula supports thermogenesis—your body's natural heat and energy production—rather than forcing artificial stimulation. It's about enhancing what's already within you.

In a world that often pushes you to sacrifice wellness for productivity, the Wake Up ethos stands firm in the conviction that you can have both. Our balanced approach means supporting cognitive function, nervous system health, and physical energy simultaneously—because we understand that true performance comes when all systems are in harmony.

The Wake Up ethos is more than a product—it's a philosophy that celebrates the profound wisdom of traditional medicine while embracing scientific innovation. It's about honoring the complete you—mind, body, and spirit—in every capsule.

Join us in embracing a more balanced approach to energy and wellness. This is the Wake Up ethos—where tradition meets science, and vitality meets clarity.